2010's Color of the Year Award Goes To:

So are you excited to find out what was chosen as 2010's color of the year? (Drumroll Please). The color of the year is ANTONE® 15-5519 Turquoise, which was chosen by Pantone. Pantone is a company that are experts in color.

Turquoise is a slightly greenish shade of cyan. The color is based on the gem turquoise and the term comes from the French for Turkish.

Choosing the color was "a very thoughtful process," said Leatrice Eiseman, executive director of the Pantone Color Institute. "This is not something where we just idly throw darts at swatches and decide. 'Well, that's the color.' We're attuned to the emotion a color evokes, what it makes people feel like."

Pantone's research shows turquoise evokes thoughts of places to escape (like a tropical beach) or a talisman that provides protection, Eiseman said. The color also was among the top 10 chosen by fashion designers for their 2010 collections.

The color of the year is chosen from what I assume is for fashion and designing trends that will most likely occur in 2010. Turquoise is a color most people view in a positive light that works well for men and women and pairs nicely with most other colors, the company said. So if your looking for a new color to paint your walls for this year than Turquoise is your color.

Turquoise succeeds 2009's Pantone Color of the Year, Mimosa, a sunny yellow hue. I for one enjoy 2010 color better than the 2009 choice.



Reference: Patone.com, MLive.com